Privacy Policy

1. Who We Are

COMERCECORE LTD, trading as MOVARIQ (“MOVARIQ”, “we”, “us” or “our”), operates this online store and website and provides the products, services, information, content and features available through it (the “Services”).

COMERCECORE LTD is a company registered in England and Wales under company number 16761993, with its registered office at:

Suite 369 Jolyon House
Amberley Way
Hounslow
TW4 6BH
United Kingdom

For the purposes of applicable data protection laws, including the UK General Data Protection Regulation (“UK GDPR”) and the Data Protection Act 2018, COMERCECORE LTD is the data controller of the personal information described in this Privacy Policy.

Our store is powered by Shopify, which provides the ecommerce platform that enables us to offer the Services to you.

This Privacy Policy explains how we collect, use, disclose and protect your personal information when you visit our website, purchase products, create an account, communicate with us or otherwise use our Services.

2. Personal Information We Collect

Depending on how you interact with our Services, we may collect or process the following categories of personal information:

• Contact information, including your name, email address, telephone number, billing address and delivery address.
• Order and transaction information, including products purchased, order value, returns, refunds, exchanges, cancellations and previous transactions.
• Payment information, including payment method and payment confirmation information. Payments are processed by third-party payment providers such as Shopify Payments and PayPal. We generally do not receive or store your complete payment card details.
• Account information, including login details, account preferences and settings where you create a customer account.
• Customer service information, including information you provide when contacting us regarding an order, return, refund, complaint or other enquiry.
• Device and technical information, including your IP address, browser type, device information, network information and identifiers.
• Website usage information, including how you access and interact with our website, pages viewed, products viewed, products added to your basket and other interactions with the Services.
• Marketing preferences, including whether you have chosen to receive or opt out of marketing communications.

We do not intentionally request sensitive or special category personal information from customers.

3. How We Collect Personal Information

We may collect personal information:

• directly from you when you place an order, create an account, contact us or otherwise provide information;
• automatically when you browse or use our website, including through cookies and similar technologies;
• from Shopify and other service providers that support our ecommerce operations;
• from payment providers;
• from delivery, fulfilment and logistics providers;
• from marketing, analytics and advertising partners; and
• from other third parties where permitted by law.

4. How and Why We Use Your Personal Information

We only process personal information where we have an appropriate legal basis.

Processing and Fulfilling Orders

We use your information to:

• process and confirm purchases;
• take and verify payments;
• arrange fulfilment and delivery;
• provide order and delivery updates;
• process cancellations, returns, exchanges and refunds; and
• manage customer accounts.

Our primary legal basis for this processing is that it is necessary to perform our contract with you or to take steps at your request before entering into a contract.

Customer Service

We use personal information to respond to enquiries, resolve problems, manage complaints and provide support relating to our products and Services.

We process this information where necessary to perform our contract with you and/or where it is in our legitimate interests to provide effective customer service and operate our business.

Security and Fraud Prevention

We may use personal information to:

• verify transactions;
• prevent and detect fraud;
• protect customer accounts;
• investigate suspicious activity;
• maintain website and payment security; and
• protect our business, customers and third parties.

We rely on our legitimate interests in protecting our business and customers and, where applicable, on compliance with our legal obligations.

Legal, Tax and Accounting Requirements

We may process and retain order, transaction and customer information where necessary to:

• comply with tax and accounting obligations;
• respond to lawful requests from regulators, courts or law enforcement authorities;
• establish, exercise or defend legal claims; and
• comply with other legal obligations.

Our legal basis is compliance with a legal obligation and, where applicable, our legitimate interests in protecting and managing our business.

Marketing and Advertising

We may use your personal information to send you information about products, promotions or offers and to measure and improve our advertising.

Where applicable law requires consent, we rely on your consent. Where permitted by law, we may rely on our legitimate interests to market relevant products and services to existing customers.

You may unsubscribe from marketing communications at any time by using the unsubscribe link in our emails or by contacting us.

Analytics and Improving Our Services

We may process usage, device and transaction information to understand how customers use our website, improve the customer experience, measure website performance, develop products, analyse sales and improve our Services.

Depending on the circumstances, we rely on our legitimate interests in operating and improving our business or your consent where required by law.

5. Cookies and Similar Technologies

We and our service providers may use cookies, pixels and similar technologies to:

• enable essential website functionality;
• remember your preferences;
• maintain shopping basket functionality;
• provide secure checkout;
• analyse website traffic and performance;
• understand customer behaviour; and
• support advertising and marketing activities.

Where required by law, non-essential cookies and similar technologies will only be used after you have provided consent.

You may manage your privacy and cookie choices through the cookie banner or privacy controls available on our website. You may also adjust cookie settings within your browser.

6. How We Share Personal Information

We do not disclose personal information except where reasonably necessary to operate our business, provide the Services or comply with applicable law.

We may share personal information with:

Shopify

Our store is hosted by Shopify. Shopify processes personal information in order to provide the ecommerce infrastructure, checkout, security, analytics and other services used by our store.

Payment Providers

We may share information with payment providers such as Shopify Payments, PayPal, banks and other payment processing partners in order to process transactions, prevent fraud and issue refunds.

Suppliers, Fulfilment and Delivery Partners

We may share information necessary to fulfil your order with suppliers, fulfilment partners, warehouses, shipping carriers and delivery providers.

Because some of our products may be fulfilled directly by third-party suppliers or fulfilment providers, these parties may receive information such as:

• your name;
• delivery address;
• contact details where required for delivery;
• products ordered; and
• other information reasonably necessary to fulfil and deliver your order.

We only provide information that is reasonably necessary for the relevant service.

Technology and Service Providers

We may disclose personal information to providers supporting:

• website hosting and ecommerce technology;
• customer service;
• data analytics;
• fraud prevention and security;
• cloud storage;
• email and communications;
• marketing and advertising; and
• IT services.

Professional Advisers and Authorities

We may disclose information to accountants, lawyers, insurers, professional advisers, regulators, tax authorities, courts, law enforcement bodies or other authorities where required or permitted by law.

Business Transfers

If all or part of our business is sold, reorganised, merged or transferred, personal information may be disclosed as part of that transaction where permitted by law.

7. Shopify and Enhanced Services

Our store is powered by Shopify.

Information you provide through our Services may be transmitted to and processed by Shopify in order to provide the ecommerce platform and related services.

Where Shopify Network Intelligence or other enhanced Shopify services are enabled, Shopify may process information relating to your interactions with our store and interactions across participating Shopify merchants in order to provide features such as:

• personalised shopping experiences;
• analytics and reporting;
• fraud prevention;
• relevant advertising; and
• improvements to Shopify services.

Where required, these activities are subject to your privacy and consent choices.

You may learn more about Shopify's processing practices through the Shopify Consumer Privacy Policy and exercise applicable rights through the Shopify Privacy Portal.

Where available, you may also use the Data Sharing Opt-Out page provided through our store to object to certain uses of your information for targeted advertising or data sharing.

8. International Transfers

Some of our service providers, technology providers, suppliers, fulfilment partners or delivery providers may be located outside the United Kingdom.

As a result, your personal information may be transferred to, stored in or processed in countries outside the UK.

Where UK data protection law requires safeguards for an international transfer, we will take reasonable steps to ensure that an appropriate lawful transfer mechanism applies. This may include:

• transferring information to a country recognised by the UK as providing an adequate level of data protection;
• using approved contractual protections such as the UK International Data Transfer Agreement or UK Addendum to recognised Standard Contractual Clauses; or
• relying on another lawful transfer mechanism available under applicable data protection law.

We limit information transferred to what is reasonably necessary for the relevant purpose.

9. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

• fulfil orders;
• provide customer support;
• comply with tax, accounting and legal obligations;
• resolve disputes;
• prevent fraud; and
• establish, exercise or defend legal claims.

Order and transaction records may be retained for the period required by applicable tax, accounting and company law, which may be several years after a transaction.

Marketing information is retained until you withdraw consent, unsubscribe or object to the relevant processing, unless we have another lawful reason to retain limited information, such as maintaining a suppression list to respect your opt-out request.

Retention periods may vary depending on the type of information and applicable legal requirements.

10. Security

We use reasonable technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no method of internet transmission or electronic storage is completely secure, and we cannot guarantee absolute security.

You are responsible for maintaining the confidentiality of any customer account credentials and should not share your password with anyone.

11. Children's Information

Our Services are intended for adults purchasing consumer products and are not directed at children.

We do not knowingly collect personal information from children who are not legally able to provide valid consent under applicable law.

If you believe that a child has provided personal information to us improperly, please contact us and we will take appropriate steps.

12. Your Data Protection Rights

Depending on applicable law and your circumstances, you may have the right to:

• Access personal information we hold about you.
• Correct inaccurate or incomplete information.
• Request deletion of your personal information.
• Restrict processing of your personal information.
• Object to processing, including certain processing based on legitimate interests and direct marketing.
• Data portability, allowing you to receive certain information in a structured, commonly used and machine-readable format.
• Withdraw consent at any time where processing is based on consent.
• Object to direct marketing at any time.
• Complain to a data protection supervisory authority.

These rights are not absolute and may be subject to exceptions under applicable law.

To exercise your rights, contact us using the details provided below.

We may need to verify your identity before responding to your request.

Withdrawing consent does not affect the lawfulness of processing carried out before consent was withdrawn.

13. Marketing Preferences

You can unsubscribe from marketing emails at any time using the unsubscribe link included in our marketing messages.

Even if you opt out of marketing communications, we may still send you important non-marketing communications relating to:

• orders;
• payments;
• delivery;
• refunds;
• returns;
• security; or
• your customer account.

14. Third-Party Websites

Our website may contain links to websites or services operated by third parties.

We are not responsible for the privacy, security or content practices of third-party websites. If you visit another website, you should review its privacy policy before providing personal information.

15. Complaints

If you have concerns about how we handle your personal information, please contact us first so that we can investigate and attempt to resolve the issue.

You also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK's data protection supervisory authority.

Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
United Kingdom

Telephone: 0303 123 1113

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

• changes to our business practices;
• new products or services;
• new service providers or technologies;
• changes to applicable law; or
• operational, regulatory or security requirements.

When we make changes, we will update the “Last updated” date at the top of this Privacy Policy.

Where required by law, we will provide additional notice of material changes.

17. Contact Us

If you have questions about this Privacy Policy, our privacy practices or wish to exercise your data protection rights, please contact:

COMERCECORE LTD trading as MOVARIQ
Company number: 16761993

Suite 369 Jolyon House
Amberley Way
Hounslow
TW4 6BH
United Kingdom

Email: info@movariq.com

For the purposes of applicable data protection law, COMERCECORE LTD is the data controller of your personal information.